Website for a green energy consulting firm

The challenge

The firm published serious research but had no way to get it in front of the people who commission renewable energy projects. Every project page was maintained by hand, and the site could not show the one thing prospects asked for: measured impact.

What we did

We rebuilt the site around the project record as the unit of content, so a new case study publishes itself into the listing, the sitemap and the regional landing pages at once — no duplicated maintenance.

• One structured record per project
• Impact figures as data, not as images
• Regional pages assembled from the same source

The outcome

Editors stopped filing tickets to publish, and the backend workload attached to the site dropped by more than a third within two quarters.