5 growth strategies every modern business should know

Growth is rarely a single idea. It is a small set of plays run consistently, in the right order, with honest measurement in between.

The five plays

• Deepen the segment you already win in
• Raise price where value is proven
• Remove the largest step in onboarding
• Build a referral loop into the product
• Enter one adjacent market, not three

Order matters more than novelty

Running the fifth play before the first is how expansion budgets disappear. Each play assumes the previous one has been proven with real numbers.